Gamification in recruitment and training: Effectiveness and challenges

Author : Shaurya Gupta

Abstract :In today’s competitive job market, companies are increasingly turning to innovative methods to enhance their recruitment and training processes. This study examines the impact of gamification on these key HR functions, exploring how game-like elements can improve candidate engagement, streamline the recruitment process, and boost employee learning and retention. By analyzing case studies, surveys, and industry trends, the research highlights how gamification not only attracts top talent but also enhances training outcomes by making learning more interactive, enjoyable, and effective. The findings demonstrate that organizations leveraging gamification experience higher levels of employee motivation, faster skill acquisition, and improved performance. This research emphasizes the strategic value of gamification and offers practical insights for HR professionals seeking to modernize their recruitment and training practices to foster stronger employee development and long-term organizational success.

Keywords :Employee Training, Employee Engagement, Gamified Recruitment, Learning and Development, Talent Acquisition.

Conference Name :International Conference on Management, Accounting, Banking, Economics and Business Research (ICMABEBR-25)

Conference Place Indore, India

Conference Date 19th Apr 2025