Opportunities and Challenges of Using AI in Graphic Design

Author : Laila Alsibani

Abstract :This research investigates the positive and negative impacts of AI-powered generative tools on graphic designers in Oman.The study examines both full-time and freelance graphic designers. AI has rapidly advanced in recent years, influencing various aspects of human life. Essentially, AI is a tool that identifies patterns and aids in problem-solving. In the context of graphic design, AI can serve as a valuable assistant.The aim of the study is to identify the positive side of using artificial intelligence tools for graphic designers, in addition to highlighting the negative side of using artificial intelligence tools to accomplish design tasks.This study used a quantitative design method in which data was collected from an online survey questionnaire

Keywords :Artificial Intelligence, Graphic Design, Positivity, Negativity, Opportunities, Challenges.

Conference Name :International Conference on Artificial Intelligence and Hybrid Intelligence (ICAIHI-25)

Conference Place Singapore, Singapore

Conference Date 24th Jul 2025